Meet Your High Impact General Manager

Laura Holderness

Leadership, Strategy & Commercial Growth Expert

With a background in Psychology, Management, and Counseling, I’ve built a career driven by a deep passion for leadership, empowerment, and business growth. Over the past two decades, I’ve worked across commercial, educational, and community sectors, leading high-growth businesses, scaling teams, and driving operational and financial excellence.

I’ve witnessed the good, the bad, and the ugly of hundreds of small businesses and understand firsthand what it takes to scale successfully. I specialise in working alongside founders who are ready to grow but aren’t sure how to navigate the next stage.

What makes me different? I truly care. I’m not just here for your business growth—I care about you, your team, and your customers. Having been both a founder scaling a business and an executive leader across multiple small businesses, I know the challenges that come with leadership, and I bring both strategic expertise and a people-first approach to every organisation I support.

With infectious energy and an inspiring, no-nonsense approach, I help businesses cut through complexity, gain clarity, build strong teams, and scale with confidence.

Key Strengths & Expertise

✅ Leadership & People Management – Built and led high-performing global teams, hired, managed, developed 500+ employees.
✅ Strategic & Operational Growth – Scaled businesses, driving 30%+ revenue increases in under a year.
✅ Financial & Commercial Management – Managed multi-million-dollar product portfolios with strong profitability.
✅ Culture & Engagement – Designed high-impact leadership programs, specialising in Women’s leadership.
✅ Training, Coaching & Program Development – Delivered and developed programs for leading global brands and SMEs.
✅ Crisis & Change Management – Led teams through redundancies, PR crises, market disruptions, and restructures.

A Leader with a People-First Approach

I believe businesses thrive when their people do. That’s why I focus on building cultures of trust, accountability, and continuous improvement. I’ve helped founders and executives break through self-limiting beliefs, navigate male-dominated industries, and lead with confidence.

I bring a human-centered approach to leadership, blending commercial acumen with deep expertise in emotional intelligence, imposter syndrome, and mindset development. My goal? To empower leaders, strengthen teams, and drive sustainable growth.

A Track Record of Impact

💡 Scaled a global coaching community, increasing revenue by 30% and transforming internal structures for efficiency.
💡 Managed leadership and training programs for 500+ small businesses annually, improving engagement and impact.
💡 Led the expansion of learning portfolios, driving significant growth in conferences, training, and professional development.
💡 Founded a thriving community of female leaders and business owners, focused on connection, empowerment, and leadership development.

A Leader Committed to Change

I thrive in fast-paced, high-impact environments where leadership, strategy, and commercial success intersect. Whether it’s scaling a business, developing a high-performing team, or driving meaningful cultural change, I bring big-picture thinking, strategic insight, and an unwavering commitment to people and performance.

🔹 Passionate about community, inclusion, and people-first leadership.
🔹 Advocate for mental health awareness and emotional intelligence in business.
🔹 Active volunteer for organisations supporting underprivileged communities.
🔹 Dancer, Singer, Gym-Goer and Mini-break adventurer—because leadership and endurance go hand in hand.

Let’s connect and create impact-driven growth—for your business, your people, and the communities you serve.